Alicia And Her Husband Close 15 Listings And Earn $144,900 In Commission Using Wise Pelican

The Agent

• •Name: Alicia Garner
• •Company: Mainstream Realty Pros
• •Location: Columbus, Ohio
• •Specialty: Referral-based boutique brokerage focusing on consistent client follow-up

👋 Meet Alicia Garner

Last year, Alicia Garner generated $5.17 million in sales and earned $144,900 in commissions—all from mailing a newsletter to her 200-person sphere. The key? Consistency. For the past four years, she's relied on Wise Pelican to deliver high-quality, customized newsletters that keep her brand top-of-mind and her pipeline full.

Alongside her husband, she's built a thriving, referral-driven business—no Zillow leads, no pay-per-click ads. Wise Pelican's newsletter system has become their go-to marketing tool, helping them stay connected with past clients and drive steady listings without missing a beat.

🧩 The Challenge

Before Wise Pelican, Alicia's marketing efforts were often delayed or dropped altogether. Her team created newsletters in-house, which meant juggling printing, design, mailing lists, and delivery logistics. When things got busy, consistency slipped—and so did client engagement.

She knew they needed a solution that was professional, flexible, and easy to manage without sacrificing quality. Her goal: stay top-of-mind with past clients and referrals—without letting marketing slip through the cracks.

♟️ The Wise Pelican Winning Strategy

Alicia implemented a monthly newsletter campaign using Wise Pelican's Advanced Editor. She custom-designed each piece, uploaded it directly to the platform, and easily managed different mailing lists for her agents.

Each newsletter included a QR code directing recipients to a home valuation page—boosting engagement and lead capture. Alicia's local vendors helped subsidize the cost, and Wise Pelican handled the printing and delivery, ensuring her marketing never skipped a beat.

Thanks to the platform's flexibility, each agent had a fully branded newsletter—without minimum volume restrictions—and her brokerage added tangible value to agents' marketing plans.

🎯 The Results

From staying top of mind to dominating her farm, Wise Pelican helped Alicia turn consistency into commissions:

• 🏡 15 listings from just her and her husband's 200-person monthly list
• 💰 $5.17 million in sales generated
• 💵 $144,900 in commission earned
• 📈 Agents using the same system increased production by over 100%

With Wise Pelican, Alicia turned a simple newsletter into a major revenue stream—proving that consistent, branded outreach to the right audience can change your business.

🛠️ Features for Success

Alicia's team takes full advantage of Wise Pelican's tools—making it easy to manage mailing lists, scale personalization, and provide value to agents.

• ✓The Advanced Editor for fully customized, on-brand newsletters
• ✓Zero mailing minimums, letting each agent send to their exact list
• ✓Automated Seller Valuation QR codes drive leads through home valuation pages
• ✓Reliable print quality that makes a strong impression in the mailbox