real estate marketing Tips, tricks, strategies, and ramblings
All things real estate, direct mail, digital marketing, and things we just like to talk about
Why You Shouldn’t Use USPS EDDM
Are you curious about the USPS Every Door Direct Mail (EDDM) service? Have you been using the service and wondering if it’s effective for your business? Here are some reasons why you shouldn’t use USPS EDDM. What is USPS EDDM? First, let’s take a look at what this...
The Ultimate Guide to Marketing to Expired Listings
It's finally happened. That listing that you wish you had your name on is now expired. Now is your chance to reach out to the owner to turn the previous agent’s failure into their (and your) victory. However, marketing to expired listings is a lot like courtship. You...
Tips for Just Sold Postcards
Whether you officially sold a listing, or closed on a home for your buyer's client, it's a great feeling! However, once you celebrate, this is a great opportunity to reach out to homeowners in your real estate farm and let them know you just sold a home. Our real...
Tips for Just Listed Postcards
When a real estate agent lists a home for sale, a Just Listed postcard is a great way to share this listing with the rest of the neighborhood. Our real estate-focused Just Listed postcards make it easy to send full-color, 6x9 postcards with details including the...
20 Ways to Market Yourself as a Real Estate Agent
Getting your real estate license is only the first step to being an effective real estate agent. To do well, you also have to master the art of marketing and sales. Without it, you will find that your business will dry up, and you won't have that constant stream of...
The Truth About Real Estate Postcards and How to Successfully Use Them
There was an Inman article I recently read that had me saying “YES!”. As much as I love the Millionaire Real Estate Agent by Gary Keller, it’s been a little while since I’ve read it and I had forgotten about this quote: “Reinventing the wheel every time is just plain...
6 Steps to Market a Real Estate Listing (and Get More Leads)
You know that listings agents get all of the listings, but how?!?! It's really quite simple, they use their listings to get listings! Download the guide on the 6 ways to use your listings to get more listings here:...
Leveraging Facebook Custom Audiences for Real Estate
Wise PelicanTurn Key Postcards at Just 70 Cents Per Postcard (Including Postage) with no minimum order!(No Credit Card Required)"We love working with Wise Pelican - they are efficient and creative and quick - but most of all, they are effective! Our farm area...
Why My Wife and I Became Agents and Why We Continue to Love It and Thrive
I’ve been a pretty strong lead generator since I was a kid. When I was 12 years old I took out a three line ad in the local newspaper (for $1 per line per day) to sell beanie babies. In college I used Google Adwords to launch a granite and marble company I founded...
How to Craft a Winning Listing Presentation
At some point during your Direct Mail campaign, the phone is going to ring with a prospective client on the other end who’s interested in selling their home. In a previous post, we shared some of our top tips for Successfully Following Up with Real Estate Leads. In...
What is Your Real Estate Value Proposition?
While there are plenty of opportunities to succeed in real estate, most new agents learn quickly that this is an extremely competitive industry. The sheer number of licensed real estate agents in the United States alone usually means that you can’t walk through a...
Successful Tactics for Following Up with Real Estate Leads
As long as you stay consistent and tenacious with your lead generation tactics, sooner or later, you will receive a phone call, text, email, or direct message inquiring about your real estate services. When that moment occurs, congratulations! However, the celebration...
Why You Shouldn’t Use USPS EDDM
Are you curious about the USPS Every Door Direct Mail (EDDM) service? Have you been using the service and wondering if it’s effective for your business? Here are some reasons why you shouldn’t use USPS EDDM. What is USPS EDDM? First, let’s take a look at what this...
The Ultimate Guide to Marketing to Expired Listings
It's finally happened. That listing that you wish you had your name on is now expired. Now is your chance to reach out to the owner to turn the previous agent’s failure into their (and your) victory. However, marketing to expired listings is a lot like courtship. You...
Tips for Just Sold Postcards
Whether you officially sold a listing, or closed on a home for your buyer's client, it's a great feeling! However, once you celebrate, this is a great opportunity to reach out to homeowners in your real estate farm and let them know you just sold a home. Our real...
Tips for Just Listed Postcards
When a real estate agent lists a home for sale, a Just Listed postcard is a great way to share this listing with the rest of the neighborhood. Our real estate-focused Just Listed postcards make it easy to send full-color, 6x9 postcards with details including the...
20 Ways to Market Yourself as a Real Estate Agent
Getting your real estate license is only the first step to being an effective real estate agent. To do well, you also have to master the art of marketing and sales. Without it, you will find that your business will dry up, and you won't have that constant stream of...
The Truth About Real Estate Postcards and How to Successfully Use Them
There was an Inman article I recently read that had me saying “YES!”. As much as I love the Millionaire Real Estate Agent by Gary Keller, it’s been a little while since I’ve read it and I had forgotten about this quote: “Reinventing the wheel every time is just plain...
6 Steps to Market a Real Estate Listing (and Get More Leads)
You know that listings agents get all of the listings, but how?!?! It's really quite simple, they use their listings to get listings! Download the guide on the 6 ways to use your listings to get more listings here:...
Leveraging Facebook Custom Audiences for Real Estate
Wise PelicanTurn Key Postcards at Just 70 Cents Per Postcard (Including Postage) with no minimum order!(No Credit Card Required)"We love working with Wise Pelican - they are efficient and creative and quick - but most of all, they are effective! Our farm area...
Why My Wife and I Became Agents and Why We Continue to Love It and Thrive
I’ve been a pretty strong lead generator since I was a kid. When I was 12 years old I took out a three line ad in the local newspaper (for $1 per line per day) to sell beanie babies. In college I used Google Adwords to launch a granite and marble company I founded...
How to Craft a Winning Listing Presentation
At some point during your Direct Mail campaign, the phone is going to ring with a prospective client on the other end who’s interested in selling their home. In a previous post, we shared some of our top tips for Successfully Following Up with Real Estate Leads. In...
What is Your Real Estate Value Proposition?
While there are plenty of opportunities to succeed in real estate, most new agents learn quickly that this is an extremely competitive industry. The sheer number of licensed real estate agents in the United States alone usually means that you can’t walk through a...
Successful Tactics for Following Up with Real Estate Leads
As long as you stay consistent and tenacious with your lead generation tactics, sooner or later, you will receive a phone call, text, email, or direct message inquiring about your real estate services. When that moment occurs, congratulations! However, the celebration...
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