real estate marketing Tips, tricks, strategies, and ramblings

Social media is something that every real estate agent should be utilizing, but how it is utilized will be changing in the near future. In this post, we will provide some more insight into what these changes for Facebook and Instagram will be, and how you can use...

Often times, knowing what not to do is more valuable than knowing what to do when it comes to direct mail. In order to create a successful direct marketing campaign, it is essential to avoid these common mistakes. Constantly Changing Your Branding By nature, humans...

Every Door Direct Mail is a popular direct mail service provided by the United States Postal Service, which provides an affordable option for businesses and entrepreneurs to reach an audience in a specific region.  One of the biggest reasons EDDM has gained attention...

If you want to generate more business, you have two clear choices: Marketing and Prospecting. Selecting a Real Estate Farm is crucial to ensuring that your marketing budget is used wisely, and in this video, you will learn the steps required to make the most of your...

Starting your own direct mail campaign can be a difficult task for even the most seasoned real estate professional. However, we are here to help! Watch the video below to learn how to be successful with your direct mail campaign! You can also read and follow along...

It doesn’t matter if you just started your real estate career, or if you are a seasoned 15-year veteran, there’s always an opportunity to use direct mail as an effective lead-generating marketing strategy.  The reasons are numerous, and in this post, we will go...

Every time someone checks their mailbox, they will receive direct mail. Whether it’s in the form of a postcard, a letter, or some other direct mail piece, direct mail still has an important place in an overall marketing strategy.  However, in order to be successful...

So many real estate teams and agents are eager to place most of their theoretical eggs in the email marketing basket when they want to reach prospective clients. Although there are plenty of valid reasons why email has plenty of advantages, it doesn't necessarily mean...

Compared to the Printing Press pictured above, the ability to share information with people has improved dramatically. Direct mail, and direct marketing as we know it, has been around for over a hundred years. On a near-daily basis, we all receive a variety of direct...

One of the biggest challenges real estate agents and marketing teams face is: How do we know if our campaigns are going to be effective? Split-testing, also known as A/B testing, is one of the most effective strategies when it comes to figuring out which campaign will...

Consistency is Key for Direct Mail Campaigns Many real estate agents get into the real estate business because they believe that it’s a good way to get rich quick.  It doesn’t take long to learn that real estate can be extremely profitable. However, just like any...

Why don’t we use direct mail to obtain real estate buyers? Every day, realtors who are interested in converting renters into buyers ask for our assistance with direct mail postcards.  While we’re happy to assist them, we don’t  recommend that our real estate clients...