real estate marketing Tips, tricks, strategies, and ramblings

The year 2020 kicks off a new decade, and we expect to see plenty of unique opportunities open up for the real estate industry in the coming years. In this post, we wanted to share a few of the important trends to follow in 2020 and beyond. By keeping an eye on these...

Building trust as an expert is important in any industry, but it’s even more important for real estate agents and teams. Buying or selling a home is usually the most expensive transaction most people will experience in their lifetimes, and when they hire an agent,...

When real estate agents get their start in the business, they usually start by doing all of their own work. Although it can be tough at first, savvy real estate agents will begin to gain traction, and produce at a higher volume. If they continue to grow, at some...

Client events provide a great opportunity to network, make friends, and generate leads for your real estate business. Aside from all of the planning and logistics involved in hosting a client event, the most important task is to ensure that plenty of people arrive....

Social media is something that every real estate agent should be utilizing, but how it is utilized will be changing in the near future. In this post, we will provide some more insight into what these changes for Facebook and Instagram will be, and how you can use...

Often times, knowing what not to do is more valuable than knowing what to do when it comes to direct mail. In order to create a successful direct marketing campaign, it is essential to avoid these common mistakes. Constantly Changing Your Branding By nature, humans...

Every Door Direct Mail is a popular direct mail service provided by the United States Postal Service, which provides an affordable option for businesses and entrepreneurs to reach an audience in a specific region.  One of the biggest reasons EDDM has gained attention...

If you want to generate more business, you have two clear choices: Marketing and Prospecting. Selecting a Real Estate Farm is crucial to ensuring that your marketing budget is used wisely, and in this video, you will learn the steps required to make the most of your...

Starting your own direct mail campaign can be a difficult task for even the most seasoned real estate professional. However, we are here to help! Watch the video below to learn how to be successful with your direct mail campaign! You can also read and follow along...

It doesn’t matter if you just started your real estate career, or if you are a seasoned 15-year veteran, there’s always an opportunity to use direct mail as an effective lead-generating marketing strategy.  The reasons are numerous, and in this post, we will go...

Every time someone checks their mailbox, they will receive direct mail. Whether it’s in the form of a postcard, a letter, or some other direct mail piece, direct mail still has an important place in an overall marketing strategy.  However, in order to be successful...

So many real estate teams and agents are eager to place most of their theoretical eggs in the email marketing basket when they want to reach prospective clients. Although there are plenty of valid reasons why email has plenty of...